WRITING AND EDITING WEBSITE TEXT

In buisness chances are you may have already heard about the term AIDA. Marketing 101 courses talk about it. It simply stands for:

1. Attention
2. Interest
3. Desire
4. Action

How to follow the AIDA formula while writing?

1. Gain readers Attention (through headline, sub headline, picture, caption, slogan, message)
2. Arouse Interest (through the first line, the second line, the first paragraph, the second paragraph)
3. Stimulate Desire (with your product benefits, the testimonials and the case studies)
4. Ask for Action (price comparison, ask for sale, give them a reason to buy now)

A Newspaper ad, TV commercial and Homepage of your Website should get the attention of the public first, and this is an important first step. The correct simple message, slogan or caption can get attention if it is "one" with the visual content, hopefully witty and entertaining while sparking viewer interest in the product or service need.

Writing services include proof-reading, suggesting which products or services to feature and how ...as well as sales copywriting based on the features, advantages and benefits of your products and services. Featured items use messages and slogans with custom designing graphics in support of these, so the overall message is clear and effective.

Writing services-hourly: $25. A writing / editing quote will be provided. Technical writing is not offered.

Contact us to get started on your Website today.

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